Brand and visual identity management
Brand management and visual identity of UPV
The Communication Area is responsible for the corporate identity of the UPV. Therefore, among its tasks are the design of institutional publications, advice on image issues and the edition of corporate visual identity manuals;
Everything related to this subject (brand applications, coexistence of logos, typographies, colors and formats…) is included in a single document, the Communication Guide, approved by the Governing Council on July 20, 2023 and of mandatory compliance.
New image – Corporate visual identity
UPV Communication Guide
The Communication guide of the Universitat Politècnica de València is an essential reference document for those members of the university community who generate corporate content of any kind: from those who serve the public in person or by telephone, to those who develop web pages, brochures or videos, through the administrators of an institutional profile in social media.
The corporate identity of the Universitat Politècnica de València reflects the personality of this institution in a clear way. The choice of typographies, colors, graphic signs and composition possibilities is not casual. On the contrary, it is designed so that its distinctive features can be perceived at a glance. It must therefore be respected.
New UPV Communication Guideapproved by the Governing Council on July 20, 2023.
* Includes update of the UPV’s Corporate Visual Identity Manual (MIVC) approved in July 2022.
Communication Guide of the Universitat Politècnica de València (2023)
Consult the UPV Communication Guide, which includes the Corporate Visual Identity Manual.
Word and ppt templates with integrated styles
Download corporate templates and resources
View and download all corporate communication templates and resources.
UPV Institutional Stationery
– Templates: All the official templates of each entity (Vice-rectorate, Area or Service, etc.) are customized and distributed fromAccreditation service of the ACOM.
(If you have not received your template, check your email to access the data request that you will have received from the accreditation service and to finish the template generation process).
* For any change in the nomenclature of your unit, please contact the Accreditation servicein charge of executing customized templates
IMPORTANT NOTICE !
In compliance with the National Security Scheme law (ENS)According to Royal Decree 311/2022 of May 3, all documentation generated in the institution must be classified in one of two categories, public or for official use;Non-public information must be stamped “OFFICIAL USE”..
All documentation that is not freely accessible must be marked “OFFICIAL USE” as indicated in the UPV Information Classification Procedure which can be found at https://www.upv.es/doc/normativa
* If you do not have the corporate stationery of your UPV entity with this seal, please request it through the Accreditation Service
Corporate mail signature
– ASIC templates + information to incorporate the mail signature (ASIC UPV wiki)
The signature is available in several colors. Individuals may incorporate their photograph in black and white, if they wish. They can also add links to the official PIO institutional profiles of their work unit – verified by the Communication Area – or directly to their personal professional profiles, if they so wish.
– ANNEX. Details of the different models according to entity
* Mandatory use for UPV positions and managers.
Templates-corp. file in htm/css editable for UPV mailing. Available in various colors.
You can direct your inquiries to: image @ upv.es
Promotional Material / MERCHANDISING
The Communication Areais responsible for overseeing and approving all promotional material made using the UPV brand.
Coexistence of the brand and use of the UPV network
Everything you need to know about the UPV brand and use of the UPV graph is in the Corporate Visual Identity Manual (which is part of the UPV Communication Guide). Downloadable files of the brand and the graph in various formats, etc.
Application for use of the UPV trademark
Find out how you can use the UPV trademark