The next September 29, 2026, at 6:00 p.m., the Classroom AM1 will host the hands-on workshop on writing and distributing press releases, led by the renowned journalist Ana Cebrián.
The session is designed to provide students with the journalistic skills and strategic tools necessary to write effective press releases, structure content with news value, and optimally manage communication with the media in today’s digital and news environment.
Speaker Profile
Ana Cebrián has a solid professional background in journalism and corporate communications. Her experience includes news writing, press relations, and brand reputation management, providing a practical and straightforward perspective on the demands of today’s newsrooms.
Commitment to the UPV SIRVE Strategic Plan
This training initiative is aligned with the key areas of focus of the UPV SIRVE Strategic Plan, which promotes hands-on training, high-impact knowledge transfer, and teaching excellence at the Polytechnic University of Valencia. This workshop helps prepare students to successfully meet the demands of the job market and the professional world.