Technology is making its way into all areas of life, including places where time seems to have stood still: museums. Eager to enhance visitors' experience and raise awareness of what they offer, these institutions have long embraced various technological gadgets and innovations. But what happens when a piece of equipment becomes obsolete sooner than expected? Or, before that, to what extent does it represent a significant step forward? The Hub of Experimental Museology (HUME) of the Institute of Design and Manufacture (IDF) of the Universitat Politècnica de València (UPV) was created to answer these and many other related questions.
HUME is a new space that brings together companies, researchers, museums and cultural institutions to promote collaboration, knowledge, advice and the promotion of cutting-edge technologies such as Augmented Reality, Artificial Intelligence and Metaverses.
HUME was presented to the public on last 21st of September during the 20th ICOM-CC Triennial Conference of Valencia. HUME is part of the Extended Reality Division of the IDF. It comprises research assistants from different engineering, computer science and fine arts disciplines whose field of study and interest lies in applying new technologies and their impact on the productive and cultural industry.
Ana Martí, co-director of HUME, points out that this new platform aims to be a point of convergence between the needs of museums and the university world through the ability of the research assistants to test, innovate and explore possibilities in the digital and technological field. Martí adds that the working method "must always be aligned with the strategies defined by the institutions with which we collaborate".
For her part, Clara Isabel Pérez, director of the Museo Comarcal de l'Horta Sud, considers the creation of HUME "fundamental" to be able to "work" on the relevance of the implementation of all the new technologies. "We are talking about complex applications, and in many cases, museums do not know the best way to apply them according to our objectives".
Open to new collaborators, HUME is presented as a platform that companies, research assistants and professionals can join by registering in the following form.
New collaborators will be included in the directory of companies and entities, promoted in their printed and online publications, will be able to participate in joint projects, will receive personalised advice on the use of new technologies and will be part of the regular informative meetings of the Hub.
HUME is the result of the IDF's experience in organising REMED, a network of museums and digital strategies coordinated by the UPV, which already has more than 1,200 members in Spain and Latin America.
REMED was born out of the COVID-19 health alert to share, research and document the processes that museums are experiencing thanks to digital technology.
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